I had never heard of Jade before. They were active in the early 90s, had two pretty successful albums, a couple hit singles, including this song, and then faded. Which happens. Musical acts are successful for a time, and then, for a variety of reasons, are not.
But there are people that still know songs from artists that just faded, and people like me who like to dig into past decades for deep cuts. Song recommendations are pretty much the whole reason I check out the various singing competition shows' YouTube channels. Those artists on those shows, sometimes they are able to make interesting choices for songs to perform. That's how music stays alive, through the love others have for it, whether they cover it or they share it like I do.
Here's So Diva's performance on The Voice UK:
